AI Insights · Timothy · April 2025
Top 5 Play Pass Games on iOS in the UK: Q1 2025
Explore the performance of the top Play Pass games on iOS in the UK during Q1 2025, with insights into downloads, revenue, and active users.
During the first quarter of 2025, the top Play Pass games on iOS in the United Kingdom showcased varied performance trends. Here's a closer look at the key metrics for these popular titles.
LEGO® DUPLO® World from StoryToys Limited experienced fluctuations in weekly revenue, peaking at about $4.9K at the start of January and tapering to around $3.7K by the end of March. Weekly downloads started at 1.2K and gradually decreased to 671. Active users saw a decline from 2.6K to 1.9K over the quarter.
Pixel Art － Color by Number by Easybrain Ltd maintained a stable revenue, with a notable peak of $1.9K in late February. Downloads initially surged to 4.7K but settled around 1.7K by the end of March. Active users remained robust, averaging around 41K to 51K throughout the quarter.
Hungry Shark Evolution from Ubisoft saw a significant revenue increase in early March, hitting approximately $2.2K, before declining. Downloads mirrored this trend, reaching 4.4K in March. Active users grew from 12K to 15K but later declined to about 9.5K.
Sudoku.com - Number Games, also by Easybrain Ltd, saw revenue stabilize around $1K, with downloads fluctuating between 6.2K and 12.2K. The active user base remained strong, ranging from 107K to 119K.
Flow Free by Big Duck Games LLC showed steady revenue around $1.3K at the start, decreasing to $809 by the quarter's end. Downloads decreased from 9.2K to 2.3K. Active users remained high, averaging between 356K and 416K.
These insights, sourced from Sensor Tower, highlight the dynamic nature of mobile game performance and offer a snapshot of user engagement and monetization trends. For more detailed analysis, visit Sensor Tower.
